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Creating the Perfect LinkedIn Company Page

Since its founding in 2002, LinkedIn has exploded in popularity. It is now a prominent feature on the professional landscape and is quickly approaching ubiquity.

Chances are that if you know someone of working age and ability without an account, he or she will have one by this time next year. Today, LinkedIn is the go-to networking resource for most professionals.

Still, it could be difficult to know what to do beyond merely creating an account. LinkedIn is as a complex a tool as it is powerful. As such, it can be difficult at times to navigate.

This guide endeavours to provide a basic understanding and mastery of the service and its uses.


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